Everyone has a podcast nowadays…

As of writing this post (6/28/22), Bill and I are quickly approaching our first year of the podcast. Have you listened? If so, I’d love to know what you think. What do you like and what can be improved? If not, our latest episode is one of my favorites. We had a chat with Stacy […]

The ROI of a Brand Identity

Let’s keep this super simple. To have a successful business, you need to make sales. To make sales, you need a couple conversions to happen. Converting someone from a stranger, to a subscriber. From a subscriber to a customer. A customer to a client. And maybe even a client to a long-term client. To do […]

The Future of marketing is Human

Everyone’s got a story… Sonder // the realization that each random passerby is living a life as vivid and complex as your own. Even when we get to know someone on a deep level, you can still only grasp a tiny part of them. If more people could remember this, I think we’d be better […]

Marketing is cringe!!

What happened? To marketing. To the coaching industry. Why is it such a turn-off? When I got into marketing, it was cool. I was happy and proud to say “I’m a marketer.” Now, I’m not really. What I do is often followed immediately by some sort of explanatory paragraph about how I do it differently. […]

That’s it. This Means War (Against bro marketing)

A message to all email list owners out there. Don’t waste my f*cking time with your fake subject lines. Stop trying to trick me into opening your email. Nothing infuriates me more than thinking the email is something serious, then realizing it’s a trick. I just did a double-take on this subject line: “Re: Please […]

How to simplify and optimize your learning

Be careful what you consume. When I first started getting into entrepreneurship, I started consuming anything and everything I could on the subjects of business and marketing. I would listen to podcasts and audiobooks, read articles, watch youtube videos, sign up for lead magnets and buy products/programs. I probably subscribed to thousands of email lists […]

Unseen Work Podcast: Eradicating Toxic Funnelinity

As the owner of HeartFunnels, Miles focuses on helping coaches build beautiful client acquisition systems, so they can focus on their business. BUT He didn’t get there overnight. From multiple iterations of his current business model to traveling the world, and battling brain fog — we’ll unpack Miles’ path to his present success. Snag your […]

Can I do this? If so, how?

Self-talk. I talk to myself. You talk to yourself. Everybody talks to themselves. It’s okay. But what are you saying, and how effective is it really? In another Thinkful Thurday, I added that, on average, 70% of self-talk is negative. But what about the positive self-talk? WHAT POSITIVE SELF TALK MAY SOUND LIKE You can […]